Service Description – RKX by Rakhnianskii
Version: 2.0.0
Last updated: August 25, 2026
Overview
RKX is an Ad-to-Revenue OS for Meta Advertisers. It turns every Meta ad dollar into profit.
Our platform integrates with Meta advertising products and the WhatsApp Business Platform to help businesses run acquisition, conversations, sales workflow, and revenue measurement in one system. RKX is available on web and mobile.
Key Features
1. WhatsApp Business Platform
- Connection to the official WhatsApp Business Platform
- Sending and receiving messages, media, and documents
- Support for Meta-approved message templates
- Delivery and read status tracking
- Voice calling where enabled for the connected number
2. Communication and sales workflow
- Message automation and routing to the right team members
- Lead capture from ads, websites, and WhatsApp
- CRM-style handling of contacts and deals
- Tools for templates, replies, and day-to-day operator work
3. Analytics and measurement
- Reporting on Meta advertising performance
- Tracking of conversations, leads, and conversion outcomes
- Attribution context needed to relate ad spend to results
4. Meta Business integration
- Connection through Facebook Business Manager
- Management of WhatsApp Business Account assets
- Link between advertising activity and WhatsApp communications
- Compliance with applicable Meta and WhatsApp platform policies
Technical Information
Integration Requirements
- Active account in Facebook Business Manager
- Access to relevant Meta ad accounts and assets
- Registered and approved WhatsApp Business Account (WABA) where messaging or calling is used
- Phone number for use with WhatsApp Business Platform where applicable
- Meta business verification (recommended)
- API / admin access rights as required for the connected modules
Security
- Data encryption during transmission and storage
- Access control and authentication for dashboard access
- Regular data backups
- Continuous security monitoring practices
- Compliance with applicable industry security standards
API and Platform Limitations
- Message sending limits apply according to WhatsApp policies
- Restrictions on bulk sending based on template categories
- Compliance with the 24-hour customer care window for service messages
- Requirements for template format and content
- Limitations on the frequency of marketing messages
- Advertising and conversion-tracking capabilities remain subject to Meta platform policies and availability
Getting Started
Connection Process
- Create an RKX account / workspace
- Connect Facebook Business Manager and relevant Meta assets
- Set up and verify WABA and phone number where WhatsApp is used
- Configure analytics, CRM, and conversion tracking as needed
- Create and confirm message templates where applicable
- Set up webhooks and event streams for notifications
- Test the system in a controlled environment
- Launch in production mode
Technical Support
We provide the following technical support channel:
- Email: support@rakhnianskii.com
Compliance and Recommendations
WhatsApp Commerce Policy
When using RKX, it is necessary to comply with the WhatsApp Commerce Policy, including:
- Prohibition on selling prohibited goods and services
- Requirements for providing company information
- Restrictions on collecting personal data
- Policies regarding adult content
- Rules regarding notifications and subscriptions
Template Creation Recommendations
For successful template approval, it is recommended to:
- Use clear and direct wording
- Avoid generic phrases that could be used for spam
- Do not place variables at the beginning or end of the message
- Include the company or brand name in the template text
- Provide specific examples for each variable
- Choose the appropriate template category (marketing, utility, authentication)
Recommendations for Improving Deliverability
- Maintain high message read rates
- Avoid sending identical messages to a large number of users at once
- Use personalization to increase relevance
- Send messages at optimal times
- Regularly update and test templates
- Monitor block and complaint rates
Service Pricing
The cost of using the RKX service may include:
- Monthly subscription fee for platform access by plan
- Message, calling, number, and AI usage fees according to Meta and RKX usage billing
- Payment for additional seats, services, and integrations
Exact pricing is provided individually and depends on the region, volume, selected modules, and message / usage type.
Limitation of Liability
This service description is provided for informational purposes only and does not form part of any contractual obligations. RAKHNIANSKII LTD does not guarantee the availability of all described features and may change them without prior notice. The actual set of features, performance, and availability of the service may vary depending on various factors, including changes in Meta / WhatsApp policies and technical limitations.
For complete information on limitations of liability, warranties, and legal obligations, please refer to our Terms of Use at: https://agency.rakhnianskii.com/terms.
Company Details
- Legal name: RAKHNIANSKII LTD, 16372941
- Address: 71-75, Shelton Street, Covent Garden, London, WC2H 9JQ
- Registered in UNITED KINGDOM
- Email: support@rakhnianskii.com
- Website: https://agency.rakhnianskii.com
- Phone: +44 (0) 7938 836206
RKX is operated by RAKHNIANSKII LTD, a Meta Business Partner (ISV). RKX provides software that integrates with Meta platforms, including WhatsApp Business Platform and Meta advertising products, under applicable Meta terms. Meta, Facebook, and WhatsApp are trademarks of Meta Platforms, Inc.